Lessons / Module 7: Email Copywriting
Welcome emails
A welcome email goes out right after someone signs up. It often gets more attention than later emails, since the person has just shown interest. Don't waste that moment on a generic "Thanks for subscribing".
In this lesson
- What it should do
- A simple structure
- Example opening
- The legal basics
- An exercise to write up, with feedback on your answer
- Takeaways
The rest is part of Sealis Projects
The full lesson, every lesson's exercise, the six client projects, written feedback and your portfolio come with Sealis Projects: A$29.99 one-off, with no subscription. Studio accounts include it.