Lessons / Module 6: Landing Page Copywriting
Hero sections
The hero section is what a visitor sees before scrolling. Within a few seconds, they're deciding whether to stay. It needs to answer three questions: what is this, who's it for and what should I do?
In this lesson
- The parts
- Example
- Common mistakes
- The five-second test
- An exercise to write up, with feedback on your answer
- Takeaways
The rest is part of Sealis Projects
The full lesson, every lesson's exercise, the six client projects, written feedback and your portfolio come with Sealis Projects: A$29.99 one-off, with no subscription. Studio accounts include it.